How Lily Moayedi Turned Her Personal Style Into Dread the Thread

By Mia Dubin

Lily Moayedi, founder of Dread the Thread, a clothing brand that blends individuality, creativity, and flair to help everyone express their distinctive style, talked with MUUZ. From her approach to fashion and the inspiration behind DTT to her personal MUUZes and advice for aspiring creatives, Moayedi shares an inside look at her journey and the ideas behind her brand.

Moayedi said her inspiration for starting her brand began in college when there were so many things she wanted but could not find. 

“I wanted to create colorful, fun pieces that still felt wearable and could become staples in your closet rather than something you wear once. It really started from my own personal style and has grown from there,” Moayedi said.

Moayedi describes DTT as an extension of herself, emphasizing how the clothing brand has been inspired by different decades to create colorful closet staples. 

“Building the brand has also taught me so much because I’ve had my hands in every part of it, from designing and sourcing to shoots, social media, production, and getting the clothes to customers. It’s been really cool seeing the brand grow as I’ve grown too,” she said.

 Moayedi added how when it comes to advice for young people wanting to start their own brand, “just do it,” she said.

“So much of building Dread the Thread has been learning as I go, making mistakes, asking questions, and figuring out what works,” she said. “I also think it’s really important to trust your own taste. Especially with social media, it’s so easy to get caught up in what everyone else is doing or what’s trending, but the things that feel the most authentic to you are usually what make your brand stand out.”

Moayedi wants others to feel confident when wearing her brand. Despite her brand being colorful, she does not want others to only wear DTT on special occasions, and make the brand a staple in closets. 

“I love seeing someone wear one of our pieces casually with sneakers during the day and then completely dress it up at night. I want people to make the clothes their own,” she said.

Moayedi draws inspiration for her brand from a wide range of sources including vintage editorials, movies, catalogs, and even Pinterest. 

“Right now I’m especially into the idea of bringing color back into everyday dressing. I feel like we went through such a long period where everything was very neutral and minimal, and I love that color is coming back in such a big way,” she added.

Moayedi explained how she would love to see Devon Lee Carlson wearing one of her pieces. 

“I’ve always loved her style because she has so much fun with clothes and mixes vintage, designer, and smaller brands in a way that never feels too thought out,” she said. “She can make something super feminine or colorful feel really effortless, and I feel like she embodies the kind of girl I picture wearing Dread the Thread.”

She also added how fall and winter collections with DTT are coming soon.

“I’d love for Dread the Thread to get to a place where there’s always something new coming while still being really intentional about what we make,” Moayedi said. “I’m excited to keep expanding the brand, trying new categories and silhouettes, and building out the whole Dread the Threadworld while keeping that nostalgic, colorful feeling at the center of it.”

With DTT, Moayedi wants confidence to be a fashion staple. Despite being a college student, her work ethic and motivation continue to push her forward, proving that dedication and creativity can turn an idea into something truly meaningful (and fashionable!)